Make your Articles Reader and SEO friendly
New to the world of content writing and blogging? Want to create attractive yet effective articles? Here’s a short guide on how to start writing your articles and what to include. If you want to learn more about SEO and how to include SEO in your articles feel free to visit our other posts.
Have a topic in mind? Brainstorm effectively:
Before you start writing think carefully about the message you want to convey. What’s the purpose of your article? Think about the search intent someone may have and state your headline accordingly. An easy way to get an insight into this is by looking at the search results for the search term you want to write about.
Format and Structure of Articles:
To write an easily readable and SEO-friendly articles, you need to have an accessible format. Every post should have an introduction, a body in which the main message is written and a conclusion where your ideas are summarized to draw a conclusion. Use paragraphs, headings and sub headings to determine a structure for your content. This structure would assist the reader in understanding your blog post more clearly. You can use google or word doc for this purpose
Don’t be verbose, use SEO friendly keywords:
It is highly probable that the reader might stop reading articles written by you because of your high-end vocabulary. Using difficult words only make your article more difficult to read. You might think that doing so will make your article look more appealing but in reality, it is the exact opposite. People prefer reading simpler things as it is easier to grasp concepts that way, and you never know if a 10-year-old stumbles upon your website. What then?
Hence, it is advised that you use SEO friendly keywords and synonyms so not only will you be able to improve your site’s ranking that way but will also be able to attract readers.
Be precise and make your articles concise:
Would you prefer reading a lengthy article that looks more like a journal than an actual article? No. I thought so. The lengthier your article is the more likely it is to drift people away. People prefer reading an abridged novel over an original one. Ever wondered why? This is because the abridged novel not only conveys the message within lesser time but also keeps the reader engaged and entertained.
Readers prefer articles over journals and research papers for the exact same reason. They want to understand a specific topic but in lesser time and in a more precise manner. The lengthier your article the more chances there are of it being boring. Hence, it is advised that you keep your article fact filled and concise!
Update your posts regularly:
Update your blog post Regularly by adding new articles and updating prices, reviews or related material from time to time. This will tell readers and Google that your website is up to date and not actually outdated. This is important because if your blog site isn’t active very often, Google will crawl it less often. Hence, negatively affecting your rankings.
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